When launching a new product or service, many companies ignore a critical foundational exercise: Defining their brand messaging.

The Content Marketing Institute defines content marketing as a strategic marketing approach focused on creating and distributing...

By Estelle Pin Marketing to Millennials The team at Sugarbird is dedicated to telling the powerful stories that allow our clients to...

“Over the years, my hair has changed a lot. I’ve done wigs, weaves and pony tails. Because it changed every week, it got to the point...